Hi all,

Things have been busy behind the scenes in recent months. Here are a couple big changes we can now disclose...

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1. CHANGING OF THE GUARD

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I am very happy to announce that Rachel is taking on the baton of Minti CEO. This change has already started to commence behind the scenes, but it will now also become more apparent on the Minti website once Rachel starts to have a greater influence.

I have loved being heavily involved in Minti, and will continue to play my part (largely behind the scenes and at a Board level), however for the last 9 months I have struggled to devote the required time due to increasing commitments at ineedhits. This change of guard also signals that Matthew's time will soon be largely required elsewhere also, as of the start of 2010 Matthew will be taking on a new role at a new company. I will leave it to Matthew to announce that in good time.

Obviously Rachel is a perfect fit for the Minti CEO role, she was the original Founder of Minti, she is a mother, she is female (possibly not the most politically correct comment, but what in blazers were two boys doing trying to run Minti!), has vast experience with start-ups in the Internet space, and most of all is extremely passionate about mums helping other mums regarding parenting.

I am sure Rachel will post an announcement on her blog soon, and also maybe share some of her vision.

Here are some other details if interested...

1. We will likely to have a few months handover, so Matthew and I will still be involved in most things over the next couple/few months.
2. Matthew and I will still remain as Co-founders
3. Matthew, Rachel, and I will still remain on the Board (of Minti and Vibe Capital).
4. This change of CEO also applies to the Vibe Capital CEO.

 

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2. In Google Australia for "Australia Only" Searches

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One of my pet projects for the past couple of months has been trying to fix the fact that Minti was not coming up in Google Australia results for "Australia Only" searches.

Happy to announce that this has finally been fixed! yeah!

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3. MORE Articles NOW being REWARDED!!!

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One of my last changes I can claim before handing on the baton to Rachel is that in the last few days we have amended the Minti Moolah reward algorithm/rules for "good article" to be more favourable to the author.

Not only have we made it more lenient, but we also decided to apply it to ALL 8,500+ existing Minti articles... which means a LOT (and I mean a LOT!) of articles were just rewarded with Minti Moolah. So make sure you check your Minti Moolah balance, and also start to sharpen your pencils again and get writing! 

Minti is again flush with Moolah!

Ciao for now,
Clay