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Minti Founder Member » rachelcook » Blog » Archive » November 2009

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05
Nov
rachelcook

CEO of Minti

by rachelcookComment Published at 21:0721:076 comments6 comments47 Visits47 VisitsReport

Clay's has just made a blog post to let all know of the recent change behind the scenes at Minti, here

As a snapshot the change at Minti is that;

1. I will be taking over the reigns of CEO from Clay going forward, with Matt as CFO. I will be looking after our team and getting familiar with operations during the handover period.

2. I will be managing my focus behind the business and also focus on raising profile again for Minti through the media.

But, mostly I am just excited to join in on all the hard work that goes on behind the site. I have witnessed the passion and care for something I only imagined as a speck some 4 years ago! I know when Clay says, oh your minti'ing that I have been on the site too long and not within work hours - but hey Minti madness is common amongst us folk - lol

3. I just wanted to thank the Minti team and mention that I am so impressed by the team, Clay and Matt (who's about to be a dad for the second time - a girl), our tech partner team, Belinda (Ad Sales), Izzy (with 3 kids and a 4th coming), Janice and Marg, and of course our members, I do have a new beat in my step and it makes stepping into this role that much easier.

4. The team is currently testing a new area for Minti to make a liitle real moolah of it's own, as well as getting our traffic to the point that ad sales keep this site free and alive. We are also exploring 'free samples' ideas, and a lot more, so we shall see what works out and what doesn't, but I trust you sparks are flying about here...

5. We are a very lean operating team, so hopefully I can explore ways to improve Minti's bank balance, Government Support and the special way we engage with our members with interesting programs in the future.

By and large, I think 2010 will be a great year for all of us to fire up the momentum during such questionable times :)

Cheers,

Rachel Cook

 

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